CASE STUDY

Logo Redesign

LOGO REDESIGN - Phoenix Medical Research

A research site in Peoria, Arizona was in need of an updated logo for their company. Phoenix Medical Research had recently refreshed their sleep center logo and wanted an updated look for their research site as well. The site’s original black and white typeset logo had become outdated and no longer conveyed their brand’s vision. Phoenix wanted a logo that would help define their research site as a trusted practice in the community, from the perspective of patients and sponsors.

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